It’s All About The Entrepreneur…You!

You’re the reason we’re here. We can’t help it, my Team and I have so much respect and affinity for those of you following your Entrepreneurial vision, whether as a solo-preneur with a small product or service line, or an empire-builder creating the next multi-billion-dollar global brand.  We know what you’re up against.  We’ve been there, many times, and I have no doubt I’ll be there many more times.  I’m in love with creating stuff!

I believe Entrepreneurism is one of the greatest soul-shaping, character-crunching journey a person can take.  A perfect mirror of one’s gifts, capabilities, character flaws and fears.  A magnifying mirror. And, for those of us who are, being Entrepreneurial really isn’t a choice, it’s a necessity, a drive.   If it’s in your make-up, you can run but you can’t hide.  It’ll get you.

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It’s A Facebook World…

This morning I came across something from my friend, online business guru Mike Dillard, which speaks directly to the heart of why Video is so essential to business today.

Mike says that there’s been a shift, and we’re now operating in a “trust-based” economy.

This means it’s not really about the product or service you’re offering, it’s about who you are and the relationship you’re having with your marketplace.

The Internet is a Facebook place. No matter what business you’re in, this means you’ve got to find a way to step out and develop a personal relationship with your marketplace (in a virtual way, of course).

This isn’t about telling us about the muffin you’re having at Starbucks, or divulging the details of some childhood trauma.

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URGENT CALL TO ACTION: Censorship Like China?

Want a window into the minds of those against free speech on the Internet? Former Senator Chris Dodd — head of the Motion Picture Association of America — says that Communist China censors its Internet, so we can (and should) too: “When the Chinese told Google that they had to block sites or they couldn’t [...]

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10 Reasons To Use Video On Facebook

Speaking of Social Media…here’s a spoof from The Onion…“Facebook, Twitter Revolutionizing How Parents Stalk Their College-Age Kids” This is a condensed interview by Grant Crowell (ReelSEO) with Michael Selzner, the social media expert and host of the Facebook Success Summit 2010 (which was held on Oct 5 – Oct 26), about the increasing power for businesses [...]

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Edit Your Video Like A Pro

One of the challenging things about doing your own Videos – and the one that stops most people – is the editing process. Moviemaker software comes with the PC Windows platform and iMovie comes with Macs. They’re both good programs to use, but there’s another program that I’ve been using called Camtasia, that I want [...]

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Plan My Exit? (Whaa…!!)

Met Marc Ostrofsky, and was mesmerized by his talk at last night’s Austin Internet Marketing Party meeting. It’s pretty rare for me to attend networking events locally, but this is one I never miss. David Gonzales founded this group, and he’s brilliant at attracting the cream of the cream of Austin-based online marketers (and Austin [...]

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Be Like Bamboo?

Several years ago, when I was still living in Los Angeles, I found myself going through a particularly frustrating time where I couldn’t see where my career path was leading (I was an employee in an industry I had no real interest in), an insightful Korean-American friend with a floral shop shared this story with [...]

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How To Get Rid Of The Nerves and Be Yourself

Although some of these techniques may seem a bit odd or even silly, if you do one or more of them you’ll notice a significant difference in the way you are in front of the camera.  They really work! 1.    First and foremost, remember why you’re doing videos in the first place.  You’re there to [...]

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Time Is Money!

Here’s a Hollywood secret for shooting your Videos that’ll make it much easier on you – and get you better Videos, too. When the Hollywood pros are filming a movie or TV show, they get their lights, camera, and sound all set up and ready to go, and they shoot all the shots they’re going [...]

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Let’s Talk Branding

Branding, yes!  One of my favorite topics, because it combines Science, Business and Creativity.  What could be better than that!  I won’t be going into the science aspect here, but it’s very cool – involving brain function, visual language, and perception. So, let’s begin with what is Branding?  Entrepreneur Magazine gives this definition: The marketing [...]

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